Saturday, November 5, 2016

OUGD501 - Studio Brief 2 - Initial Practical Ideas

Hypothetical client or attempt to reach out to a real client?

What techniques I want to produce
Layout, Images, Typography

relevant research
relevant theorists
relevant to the essay
research and contextual awareness

What type of things do you think you will need to be aware of in terms of which of the 7 categories I have chosen

Typography and type design
Advertising / public awareness
Branding and logo design
Editorial design
Design for screen
Print making

Adopt modernist principles or post modernist design?
Gorilla advertising campaign
lower social economic group?
related to the price range of the product





Initial Ideas

Juventus new logo branding

Restricted in terms of experimenting

Use it as an experiment
consider what things work in what situations
type styles and layout

Redesign modernist logos as post modernism and vice versa

Magazine layouts and redesigning a postmodern one as a modernist layout

Re invision logo designs for fedex etc... as a post modern more expressive piece

Re invasion modernist typographic page layouts such as newspaper articles which can become boring and structured

Rebrand designs for a client with a review of how modernist / postmodern subtleties and nuances fit in to 21st century designs?

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